News

Why hyperconvergence could be the solution your business needs

For many small- to medium-sized businesses (SMBs), resources can be scarce and, very often, IT takes a back seat. Hyperconverged IT infrastructures are a great way to keep your IT updated without the heavy expenses normally associated with it. What are hyperconverged infrastructures? In a traditional IT environment, networking, server, and storage hardware need to […]

How CRM boosts business revenue

There are several factors that contribute to a business’s success, such as a good location, quality products and services, and a well-planned marketing strategy. But one important component that every company should have is a reliable customer relationship management (CRM) system. As a business owner, you know that a solid base of loyal customers is […]

Market your business effectively with Twitter

If you understand how Twitter works, it might do wonders for your business. How can you drive traffic and build your brand using Twitter? With all the marketing noise being made on social media, it could be challenging for some businesses to stand out. So what steps can you take to add to your audience’s […]

Fix these enterprise security flaws now

As businesses have become more reliant on digital technology for day-to-day operations, they’ve also become a favorite target of internet threats. If you want to protect your organization from cyberattacks, make sure your security is clear of the following flaws. Open wireless networks With one main internet line and a couple of wireless routers, a […]

What you need to know about virtualization

Keeping costs low and productivity high are keys to business success, but these aren’t easy to achieve if you’re relying on traditional in-house servers. Virtualization is one solution to this challenge, so let’s take a closer look at how it works. What is virtualization? Virtualization is the creation of a virtual version of a device […]

How business continuity plans fail

In the event of a disaster, businesses must make sure their servers and data are safe. But simply backing up your data doesn’t guarantee business continuity. Here are the mistakes that companies should avoid when preparing for the worst-case scenario. Mistake #1: Failing to plan for employees Companies that survive unexpected incidents are the ones […]

Backup challenges in data virtualization

Despite having many advantages over conventional data storage, data virtualization still needs backup, an essential security measure to protect data. Here are some common challenges you need to overcome to successfully back up your virtualized data. Data virtualization involves taking all enterprise data stored in different local computers or systems, and moving them to a […]

Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]

Tips and tricks for collecting customer data

Businesses have more access to customer data than ever before, and that trend will likely continue in the future. The insights you get from all that data are valuable. However, a lot of data is unnecessary or possibly even problematic. To ensure your insights are relevant and useful, you must have a well-defined data collection […]