How CRM boosts business revenue

There are several factors that contribute to a business’s success, such as a good location, quality products and services, and a well-planned marketing strategy. But one important component that every company should have is a reliable customer relationship management (CRM) system. As a business owner, you know that a solid base of loyal customers is […]

Fix these enterprise security flaws now

As businesses have become more reliant on digital technology for day-to-day operations, they’ve also become a favorite target of internet threats. If you want to protect your organization from cyberattacks, make sure your security is clear of the following flaws. Open wireless networks With one main internet line and a couple of wireless routers, a […]

Backup challenges in data virtualization

Despite having many advantages over conventional data storage, data virtualization still needs backup, an essential security measure to protect data. Here are some common challenges you need to overcome to successfully back up your virtualized data. Data virtualization involves taking all enterprise data stored in different local computers or systems, and moving them to a […]

Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]

5 Security issues to look out for

The security of your systems and technology is a constant battle, and one you will likely never completely win. There are significant steps you can take to secure your systems, but having knowledge about your systems is one of the most effective tools. If you know how your systems can be breached, you can ensure […]

5 IT investment mistakes to avoid

Business owners aren’t perfect. They’re human and sometimes make costly mistakes. If you want to succeed as a business owner, learn from others and try to avoid making bad moves. Be wary of the things you purchase and think twice before parting with your hard-earned money. Here are five mistakes to avoid when investing in […]

Represent your business properly on social media

Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company. Online reputation management mistakes As long […]

10 Essential virtualization terms

Virtualization, or the act of moving physical systems to a digital environment, has become one of the most sought-after tech solutions by small- to medium-sized businesses (SMBs). While the technology is popular, it has many potentially confusing terms associated with it. To help, we have created a short glossary of 10 popular virtualization terms. 1. […]

Comparing the top business dashboards

A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals. Here are three types of business dashboards to consider. Strategic dashboards Ideal for […]

Tips for safeguarding business data

You can’t afford to lose business data. It takes away the trust of your clients, leading to loss of revenue. Cybercriminals are here to stay, so it’s more important than ever to utilize tight security measures to keep your business data safe. Still, some hackers may have advanced cracking skills, or are really determined to […]