Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]

5 Security issues to look out for

The security of your systems and technology is a constant battle, and one you will likely never completely win. There are significant steps you can take to secure your systems, but having knowledge about your systems is one of the most effective tools. If you know how your systems can be breached, you can ensure […]

5 IT investment mistakes to avoid

Business owners aren’t perfect. They’re human and sometimes make costly mistakes. If you want to succeed as a business owner, learn from others and try to avoid making bad moves. Be wary of the things you purchase and think twice before parting with your hard-earned money. Here are five mistakes to avoid when investing in […]

Represent your business properly on social media

Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company. Online reputation management mistakes As long […]

10 Essential virtualization terms

Virtualization, or the act of moving physical systems to a digital environment, has become one of the most sought-after tech solutions by small- to medium-sized businesses (SMBs). While the technology is popular, it has many potentially confusing terms associated with it. To help, we have created a short glossary of 10 popular virtualization terms. 1. […]

Comparing the top business dashboards

A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals. Here are three types of business dashboards to consider. Strategic dashboards Ideal for […]

Tips for safeguarding business data

You can’t afford to lose business data. It takes away the trust of your clients, leading to loss of revenue. Cybercriminals are here to stay, so it’s more important than ever to utilize tight security measures to keep your business data safe. Still, some hackers may have advanced cracking skills, or are really determined to […]

How to cut your data center expenses

Many business owners tend to ignore the server room or pretend that it doesn’t exist. But this won’t change the fact that it can wreak havoc on your electric bills. Before you suffer, read this article to lower your energy bills.  Perform an energy audit There’s a good chance your IT staff has never thought […]

Why it’s costly not to virtualize

You’ve probably heard that virtualization saves money, but how can you take advantage of this? Did you know that choosing not to virtualize can hurt your business? Answer these four questions to discover why virtualization is good for you.  Studies have shown that over 70% of IT budgets go to “keeping the lights on.” If […]

How to be more productive in life and work

Between your customers, vendors, employees and other moving parts of your organization, it can be difficult to find the time to focus on your business. On a daily basis, you likely have to deal with dozens of tasks, and oftentimes don’t finish them all. So how can you fix this? How can you be more […]